MAY 2010
Michael Essien Foundation, in association with the Ghana Ministry of Education, Pearson Education and Chelsea Football Club has launched a project dubbed, "Reading Goals" to inculcate reading habit in basic pupils.
To this end, three books with interesting contents on the Ghanaian international football hero, Michael Essien, the 2010 World Cup and the events and history surrounding the previous World Cups, have been launched to ensure the success of the project.
The books were developed by the Pearson Education, a global education services provider, in partnership with SEDCO Longman, its local partner.
The Pearson-SEDCO Longman group, has made available 90,000 copies of the books to Ghana's Central Regional Education Directorate, to be freely distributed to upper primary pupils to ensure that the project, which also aims at increasing literacy levels through a professional approach, succeeds.
Michael, in a recorded message played to the audience, who were mostly pupils, drawn from basic schools in the region, urged children to take their education seriously because it was the only weapon to propel them to greater heights. Other collaborators of the project include One-Goal
Mr Alex Tettey-Enyo, Minister of Education, who simultaneously launched the project and the books at the auditorium of the School of Medical Sciences of the University of Cape Coast, at the weekend, said it marked the beginning of a revolution in reading among Ghanaian children
Mr Michael McGarvey, Sales Director, Africa and the Caribbean of Pearson Education, said the company would use the project to build language skills and develop vocabulary levels of children.
Mr Frank Segbawu, Manager of SEDCO Longman, a publishing firm, said it would also in subsequent months extend the books to other basic schools across the country.
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